Do you know your territory inside out and have a predefined route? You don't have to use the optimizer.
Once your companies are filtered:
Click the route order button (next to the lasso).
Select your points of sale in the order you plan to visit them.
The points are numbered in the order you chose.
You can then create the visit event directly in this order, without automatic recalculation.
💡 Tip: combine both approaches depending on the day — manual order for the territories you know well, the optimizer when you are discovering a new area or have many stops to fit in.